Shining a Light on Eagle Nation
At Georgia Southern University, our stories don’t just inspire—they lead, connect, and elevate. University Communications and Marketing (UCM) is the strategic powerhouse that champions the Georgia Southern brand across every channel and audience.
We drive brand consistency and impact through integrated marketing, public relations, advertising, digital strategy, crisis communications, social media, and web development. Our work supports recruitment, retention, reputation, and regional engagement—amplifying what it means to SOAR BEYOND!
What We Do
We shape and share the Georgia Southern story in ways that support recruitment, retention, reputation, and regional engagement. Through strategic messaging, creative storytelling, and data-informed campaigns, we help elevate the university’s visibility and connect with audiences in meaningful, lasting ways.
Advertising & Marketing
We plan and manage strategic campaigns that enhance visibility and drive results.
Communications & Public Relations
We craft stories, build relationships with media, and manage internal and external communications.
Design Services
We create branded, accessible visual content that reflects the university’s identity and purpose.
Photography
We produce professional photos that capture campus life, academic experiences, and university events.
Videography
We develop engaging video content to elevate digital storytelling and spotlight student and faculty achievements.
Web Services
We support GeorgiaSouthern.edu and affiliated sites with strategy, UX design, and content solutions.
Licensing & Trademarks
We ensure brand consistency and protect university trademarks across all applications.
Supporting a Stronger Brand
We manage Georgia Southern’s strategic brand and visual identity to ensure every communication reflects our mission, values, and personality. Our team provides branding resources, marketing guidance, and messaging support to help all units align with the Soar Beyond campaign.
Visit our Guidelines & Resources to access templates, logos, and more.
Guidelines & Resources
Contact Us
University Communications and Marketing
Georgia Southern University
P.O. Box 8055
Statesboro, GA 30460
Phone: 912-478-6397
Fax: 912-478-7746
Email: marketing@georgiasouthern.edu
We elevate Eagle Nation by telling bold, meaningful stories that ignite ambition, strengthen community, and keep our alumni connected to the momentum of Georgia Southern.